“Because I Said So!”, Have you ever heard that before? Of course we have. This is shorthand talk for either, “I’m too bust to answer” or “For selfish reasons, I won’t answer” or “You won’t understand” and many others.
As with All Brandt Psy topics, there is a positive delivery and a negative delivery to to every topic. But here, I want to simply talk about the profound effects this little phrase possesses, and if abused, could rob a child of essential life skills!
If you study today’s Top Marketing gurus, it’s hard to hide from the almost cliche, concept, of “WHY”. You’ve heard them all say, “You Must find your Why”! And Yes, this is an absolute MUST if you want to excel in you business! You have heard this before- “People Don’t buy your products, they buy your Why”. And Why, do people buy your Why? It’s simple but unknown. They buy your Why because, IF your Product came about “BECAUSE of your Why”, then it will be shown to the world by way of Passion!
If your product “IS” your “Why”, (like most products are), then people subconsciously receive it with the same amount of intensity, in which it is presented. And in most cases, the marketing it’s like witnessing 2 zombies interacting at a cosmetic counter!
Take 2HourTransformation for example, After my Awakening, I Knew that my mission in life was to be able to bring the average person to the point of Liberation, “Without” 20 years of Meditation or 10 years of church!
At first, I consciously put, Selling Affirmation downloads, at the bottom of my 15plus, bus vehicle list. It makes the Least money and also does not Allow me to Unload this Volcano of Expression that has built up over 3 years!
But no matter how hard I Planned the other businesses, I would inevitably get to the part where I had to address the Number 1 Question! Which is, When a Client, who is filled with Hope and Faith in me to Deliver Results, Looks into my eyes and asks, “What do I do Tomorrow and everyday, that is guaranteed to not fail?” I know That the First and Best Answer has always led me to Our Scripted Affirmations!
So before I can Ethically go into any of my other exciting businesses, like Doing Seminars, Writing a book and touring doing Lectures, Picking out small & midcap Ethical companies, and doing psychological marketing to Explode their Growth, and many others, I Must first Build the vehicle that answers the critical question of, “What do I do Tomorrow!”
In short, Our Affirmation Products are the “Results” of our “Why” and Not the “Why Itself!!!
That was a long example to illustrate the “Why” concept. sorry!
Back to the Children – So now that we understand how important a “Grown ups, Why is”, We can now understand how we, when children, acquired almost all of our base knowledge, in which our current lives are build upon. It was those Thousands upon Thousands of Why, Why, Why, questions that molded us to who we are now! But of “Lesser importance”, being the Questions, The Most Important, is the Quality Connection we make During those precious moments!
I believe the “Truest” nature of the Why’s, is to Produce a Ladder of Trust, which is built by the combination of a Child’s question and a Parents Honest answers! How much Trust would be built, if you went to your Boss, to ask a Why question, and te answers were always “because I said so”.
Every last one of us is a Teacher to Someone. And Any Teacher that avoids the “Why” question, are ensuring their students become “Followers”, and live by the growth laws of Addition. But the Teacher who Embraces the “Why” question, Equips their students with a deeper understanding. Therefor, This Teacher is Creating Teachers, thus, living by the growth laws of Multiplication! (I.E. Compounding)
When we as adults, get bogged down in lifes olympic 100 meter dash, it’s easy to pull the “Because I said So”, from the holster. But do realize, that, When it comes to education, Every Shortcut we take now, is illusionary in it’s purpose, because it Adds Distance to our Destination!
I just realized after writing this article, that when I sat down to write, I was about to discuss a post titled, “the diff b/n addiction and Passionate Actions”, when suddenly, something triggered the phrase, “because I said so”. I am now realizing that before this Article, I had never thought about this the concept of “Why” in this way! Until it was finished, and read it back to myself!
Here is a deeper question to contemplate – “Who was Doing the Writing?”
So at least for me, This proves that Learning through “Doing”, far exceeds Learning through “Thinking”
“By Teaching Others, You Teach Yourself”
Thank You, John Hilderbrandt
2HourTransformation.com
